AngusPRO Education Module – 25 September

We are well into the yearling bull sales now and we’re seeing results across the board that are reflective of the season and the trying times we find ourselves in as farmers.

Despite this, last week we watched Twin Oaks T019 smash the New Zealand record for a yearling sold at an on farm auction.  The Millah Murrah Paratroooper son transferred to MVP Ag for a staggering $41,000. Congratulations to all involved and it’s worth noting the purchase was made online via BIDR.

AngusPRO Education Module – 7 September

AngusPRO bulls are bred by the breeder, progeny are finished for the processor and Angus beef is purchased by the consumer. As farmers, we must never lose sight of what the end consumer demands… When the end product is of a consistent high quality — meaning it’s tender, tasty and has good marbling — this creates more demand for the end product, which enables the processor to offer higher prices back to the farmer. This is a basic demand driven price model.